Through SEO, the sites are designed in this way that it can be shown in high rank by the search engines. Usually people don’t visit the sites from page to page without using search engines like Google, Yahoo and MSN. So the visitors search the sites with help of the search engines. In this way the sites having the highest rank are visited more than the sites of the lowest rank. The main function of SEO is to build a site in this way that it can get high rank in search engine result pages. The content of a web page has a great importance. So a page’s valuable things like Meta Tags, Alt Tags, word Stemming and HTML code validation makes the all differences regarding the web pages. Thus Search Engine Optimization is done in two ways. One is ON-Page and the other is OFF-Page. The above said changes are made to the ON-Page optimization.
While in OFF –Page Optimization,we have to get by :
Blog Creation,
Viral Operation,
Article Submission,
Link Exchange,
Press Release, etc.
All these changes are made to Web sites to promote them according to Search Engine. After these changes, it becomes easy for search engines to locate the desired site.
Computer Technology 
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